Your customers only leave home with three things: Their car keys, purse or wallet and their cell phone. Text marketing ensures your message reaches your customers no matter where they are. Mobile marketing (SMS marketing) lets you speak to your potential customers in a one on one manner that is unmatched by other advertising mediums.
Smartphones have become extremely popular, and they are practically in the hands of everyone nowadays. 64% of 25-35 year olds own a smartphone. One in four mobile subscribers over the age of 55 owns a smartphone. The SMS text messaging market is expected to grow from $150 billion in 2009 to $223 billion by the end of 2014. The average person takes 90 minutes to respond to an email, but the average person only takes 90 seconds to respond to a text message. This shows the power of communication with text messaging.
There are many remarkable benefits when it comes to mobile marketing.